How To Create Characters Your Audience Will Care About

Conrad Sun

What you’ll learn

Your characters don’t need to be likeable, but your audience must understand and care about them. Captivating characters are what pull your audience through your story. It doesn't matter how great your story is, if your characters are not compelling, you will lose your audience.

In this 90 minute webinar you will learn:

  • Sympathetic vs. Empathetic characters and why they're both crucial
  • "The Truth That Hurts" - A proven technique on how to create a scene that evokes sympathy toward your character
  • What a character arc really means and how to construct one
  • Want vs. Need and why the best stories rely on characters to have both

At the end of the webinar there will be an interactive Q&A session.